10 Marketing Ideas to Grow Your Business

10 Marketing Ideas to Grow Your Business

Even though business objectives, strategies and aspirations may differ, every entrepreneur seems to set out to achieve a common goal: get customers to pay for their products or services. Building a sustainable business requires patience; but while waiting, you want to...
Pivoting A Business – What, Why and When?

Pivoting A Business – What, Why and When?

Every business experiences considerable challenges and uncertainties on the road to success. But how an entrepreneur handles these difficult situations determines their success or failure. At some points, you may be compelled to make some strategic changes or “pivot”...